MOROCCO: The Pakistan Embassy in Morocco and Trade Development Authority of Pakistan (TDAP) jointly organized a Pakistan Mango Festival in Morocco from 7th to 8th August 2016.
According to press release , The festival was held in four cities of Morocco simultaneously including Casablanca, Rabat, Marrakech and Agadir on 7th of August 2016, where the public were presented Pakistani mangoes in the form of chunks and juices.
This event was organized in collaboration with Marjane hypermarket which is one of the biggest chain-store in Morocco, while display area of various shopping malls was decorated with publicity and promotion material related with mangoes from Pakistan especially prepared and printed in French language.
These events received a highly positive and exceptional response from the public. The general public appreciated the delicious taste of Pakistani mango terming as far superior as any other mango they have tasted and they also demanded that this mango should be made available in the Moroccan market.
The main corporate event of the Pakistan Mango Festival was held in a five star local hotel at Casablanca on 8th August 2016 in which the leading business community of Morocco was invited along with the government officials and media personnel. Ministry of Agriculture of Morocco also collaborated with Embassy of Pakistan through participation of representatives of local Agriculture Chambers of Commerce. The Chef of the hotel prepared variety of dishes from Pakistani mango and served with fresh mango fruit, mango juice and mango milk shakes. Video on Vibrant Pakistan and a documentary on Pakistani Mangoes were also played during the event. Brochures and News Letter printed in French language containing vital information on Pakistani mangoes were also distributed. Each guest was gifted with mangoes and promotional t-shirts & caps.
While speaking at the event, the Ambassador of Pakistan in Morocco encouraged the business community to explore the possibilities of importing Pakistani mangoes.
The business community showed great interest in Pakistani mangoes and enquired about different aspects of mangoes from Pakistan. They were very hopeful that the demand of Pakistani mangoes will be generated in Morocco with events like these and will enable them to import delicious mangoes from Pakistan.
